“Dress festively every morning. Don’t skimp on colours and scarves.”
Ecclesiastes 9:8 (MSG)

About Aletté

Her first love is God, then her husband and four children. For the last 11+ years, she has helped many women achieve the look that they’ve always dreamed of through her profession as an Image Consultant and Stylist. Aletté was the host of VIA TV’s “Hou op Wegsteek” and a motivational speaker giving women new hope and confidence.

Even though being married to the singer/songwriter Heinz Winckler has its perks, Aletté-Johanni Winckler has made a name for herself on her own merit. This journalism graduate is a published author, motivational speaker, songwriter, TV-presenter and style consultant. She has written 3 self-help and motivational books aimed at women, and also wrote 3 children's books & and co-owns a lullaby range consisting of 4 CD’s, 2 DVD’s. Her Lulla-Bible/Lulla-Bybel have sold more than 65 000 copies in South Africa, USA, Australia and the UAE making her a three-time best seller. It seems like her newest children’s book: “Gediggies vir Vrolike Gesiggies” wants to follow in their footsteps. Her newest book for women in the form of a Daily Devotional will be available in 2021.

She hosted her own makeover programme on DSTV channel 147 where audiences got to see her in action! As a speaker, she travels the country to challenge toxic mindsets and inspire people to reach their full God given potential. Her unique style of humour mixed with thought provoking truths and heartfelt transparency about her own issues and struggles while talking everything she’s passionate about, leaves the audience profoundly impacted and wanting more.

As if she does not have enough on her plate, she is the CEO of The South African Image Academy. This gives her the opportunity to now train up ladies from every nationality to influence women by means of Image Consulting worldwide. Aletté-Johanni was South Africa’s first internationally certified image consultant trainer. She has also initiated an APP that is revolutionary to the Image Industry worldwide.

Aletté has made all her training material and consultations available online to be enjoyed by anyone around the globe.

Heinz and Aletté are the proud parents of four beautiful children; Lian, Simeon, Reuben & Alannah and are based in Somerset West.

Image & Style history and experience

Aletté-Johanni Winckler’s passion for style started at a young age, and even as a (broke) Journalism student at R.A.U, she always found a way to look classically stylish. As soon as she started working in the corporate industry as marketer and manager and earning her own money, a great deal of it was spent on the most beautiful of outfits. It was during her travels to the USA, Japan, Canada and Europe with her husband, Heinz Winckler (First SA Idols winner 2002), that her dream of making styling a career became more vivid.

Once back in SA and after extensive research, she enrolled in a course at the then internationally acclaimed SOUTH AFRICAN IMAGE COMPANY. Here, Aletté mastered the ins and outs of Style Analysis, Colour Analysis, Fashion Styling, Corporate Style, Wardrobe Recovery and Personal Shopping and received the qualification of Certified Image Consultant and Stylist

She has seen hundreds of clients one-on-one. A few of her style and color clients include the: Mrs United Nations International (Kona Brown), 2nd place Mrs United Nations (Lily Geerdts), Lindi Niemand (Ester Musical 2011), Chireze Hoogendyk (wife of Elvis Blue), Marli Lategan (2nd Place SARIE Voorblad Kompetisie 2011), Lady Hester Martin (wife of Sir Bob Martin) and Judge Sisi Kamphepe (Justice of the Constitutional Court). She also styled the cover page of “Intiem Tydskrif” for a few years and has done styling for Huisgenoot/You, LIG Tydskrif, SARIE Tydskrif, Finesse, You Diets, and Get-it magazine. To date, she has styled Lika and Clyde Berning (Binnelanders, Vrou soek Boer, Liefling), James and Anel Alexander (Egoli, Semi-Soet, Discreet, The Wild and 7de Laan), Zetske van Pletzen and Altus Theart (7de laan, Getroud met Rugby, Tree Aan and Binnelanders), Angelique Gerber and Ben-G (Angeligue & Jnr., 7de Laan, Boer soek ‘n vrou), Arno and Lizani Jordaan (Afrikaans Pop Singer), Jakkie Louw (Pop Singer) and wife Anel, Lindi Strydom and husband Sakkie (DKNT gospel, Geloof, Hoop en Liefde, Egoli, Groot Ontbyt), Bertha Le Roux (7de Laan) and husband Carel, ROMANZ and Lynne de Jager (Mrs SA 2011/12).

Other styling projects on her list also include CD cover shoots for Heinz Winckler, Joe Niemand and Manie Jacskon and event styling for Night of Light (Joe Niemand, Coleske and Band) and Luidkeels Oorgegee recording with Retief Burger and Leza Liversage.

Her biggest styling job to date was dressing Nadia Beukes in 58 outfits for the 8th season of kykNET’s biggest show “Boer soek ‘n Vrou” and for her book, “Trek aan met Selfvertroue” she had the honour of styling the likes of Dorette Potgieter (SA Actress), Simoné Nortmann (SA Actress), Andriëtte Norman (SA Pop Singer), Karien Basson, (Tygerberg 104FM) Je-Anie Swiegelaar (SA Actress), and Liza Brönner (SA Pop Singer)

Aletté birthed and recorded a few episodes of an online style program called, aitSA! which is available on YouTube.

Another big thing is being the host on the new channel; VIA’s makeover show: “Hou op Wegsteek!” This exciting show has inspired thousands of women nationwide and we are looking forward to now bring this show to you!


As a public figure and speaker, Aletté also shares her knowledge with women’s groups, corporates, churches, finishing schools and brides, equipping them with extensive information and guidelines for what works and what doesn’t in their specific spheres. To date, Aletté has spoken to over 30 000 people, motivating them in a humorous, fun and entertaining way to find new confidence and giving them the opportunity to fulfill their style and image goals.


Aletté-Johanni Winckler is also a published writer and her first book, titled "More is Maandag" was released in early 2014. This book was inspired by her regular blog on Sarie.com where she once had the most read and popular blog with more than 80 000 readers. Her 2nd book for women of all shapes and sizes saw the light in the middle of November 2015. “Trek aan met Selfvertroue” is every women’s guide on how to dress for your body type as well as your style personality. Her 3rd book “Die Spreuke 31 Vrou” has inspired many event organizers to book Aletté to speak at their ladies event about the same topic.

Unfortunately all of these books are out of print but wait, you will soon see her newest book aimed at women, in the form of a daily devotional!

Musical background

Aletté comes from a very musical family and started playing the piano at an early age. She was a member of the Mpumalanga Youth Choir and has successfully completed her UNISA Gr.7 Piano Exam. At University, she was responsible for all the vocal training for “Sangfees”, “Serrie” and all other concerts of her residence and was a member of RAU Choir for three years. Together with her best friend, Sumari Schoeman and Zander Hattingh, they were finalists in the ATKV Crescendo 2003. After University, she continued using her passion for music as a worship leader and keyboardist at His People/Every Nation Christian Church. After marrying Heinz, she was very excited to continue feeding her passion for music by performing with him and becoming a published songwriter for his albums. Once she started writing the Lullabies, she couldn’t stop and had never felt more alive in her life.


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